How Hybrid Marketing Achieved a 391,000% ROI by Leveraging OneCliq for Email Campaigns

How Hybrid Marketing Achieved a 391,000% ROI by Leveraging OneCliq for Email Campaigns

Hybrid Marketing Co., a midsize agency specializing in the cannabis industry, faced a daunting challenge. They needed to produce high volumes of personalized email campaigns for multiple clients, but their small team was stretched thin. Contracted writers were too costly and time-consuming. They needed a scalable solution. Enter OneCliq.

Imagine reducing your email campaign workload from 25 hours a week to just 10. Picture slashing your costs from $30,000 a year to $5,000. Sounds impossible? Hybrid Marketing did just that with OneCliq, achieving a jaw-dropping 391,000% ROI on a single campaign.

How did they do it? They embraced OneCliq to streamline their email campaign creation process. This allowed them to maintain high-quality standards while dramatically cutting down on time and costs.

In this post, we'll dive into the specifics of how Hybrid Marketing leveraged OneCliq to transform their email campaigns and achieve extraordinary results. If you're looking to scale your agency efficiently and deliver outstanding ROI, keep reading.

Challenge

Hybrid Marketing Co., a midsize agency serving the cannabis industry, faced a significant challenge. They needed to produce high volumes of audience-tailored email campaigns across multiple clients, all while operating with a lean staff. Traditional methods involving contracted writers were proving too costly and time-consuming. The agency required a scalable solution to create high-quality, personalized email campaigns efficiently.

Solution

Hybrid Marketing turned to OneCliq, a platform designed to streamline the marketing function of content creation and research. By becoming one of OneCliq's beta users, they were able to draft over 50 email campaigns per week. This shift not only reduced time and costs but also maintained the quality necessary to achieve exceptional client results and helped reduce blank page syndrome.

Results and Outcomes

Time Commitment Reduction

With OneCliq, the time spent on email campaigns plummeted from 25 hours per week to just 10 hours. This efficiency allowed the team to focus on other critical aspects of their business, enhancing overall productivity.

Cost Efficiency

Financially, the agency saw a massive reduction in costs. Previously spending $30,000 per year on contracted services, they now only needed $5,000 annually with OneCliq’s team plan - beta member discount. This significant saving allowed Hybrid Marketing to allocate resources more effectively.

ROI Impact

The most staggering result was the ROI. By using OneCliq, Hybrid Marketing achieved an astonishing 391,000% ROI on a loyalty text campaign. The campaign cost a mere $9 to send but generated $35,277.71 in trackable revenue. The potential for even higher returns existed due to untracked in-store transactions, showcasing the campaign's overwhelming success.

Additional Insight: Marketing as a Journey

Client Collaboration

The campaign's success was deeply rooted in a strong partnership with the client. Together, they developed a value-rich loyalty rewards program and meticulously segmented their list to personalize each SMS. This ensured that every recipient saw unique value, enhancing engagement and conversion rates.

Holistic Approach

The extraordinary ROI was not an isolated event but the result of a comprehensive marketing journey. From initial customer engagement to the final in-store experience, every touchpoint played a crucial role. This holistic approach ensured that the campaign resonated well with the audience, driving remarkable results.

Comparison: With OneCliq vs. With Contracted Writers

With OneCliq

• Time Commitment: Approximately 10 hours per week.
• Cost: $5,000 per year (team plan discount).
• Outcome: Reduced reliance on contractors, scalable services without scaling costs, and a 391,000% ROI on a single campaign.

With Contracted Writers

• Time Commitment: Approximately 25 hours per week.
• Cost: Around $30,000 per year (contracted services).
• Outcome: Non-scalable, service-based business model that stagnates agency growth.

Testimonial

"Using OneCliq vs ChatGPT is like night and day," said the Creative Director of Hybrid Marketing Co. This testimonial shows how OneCliq made a big difference in their operations, making content creation much easier.

Conclusion

Hybrid Marketing’s experience with OneCliq vividly illustrates the platform's power to deliver high ROI and streamline content creation processes. For agencies looking to scale efficiently while maintaining high-quality standards, OneCliq proves to be an invaluable tool.

Next Steps

Interested in transforming your content creation process and achieving extraordinary results like Hybrid Marketing? Discover how OneCliq can help your agency scale efficiently while delivering outstanding ROI.

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